Ulysse Nardin Is Proud To Be Part Of The New 2020 Geneva Watch Days

Press Release

Ulysse Nardin Is Proud To Be Part Of The New 2020 Geneva Watch Days

During these special watch days, Ulysse Nardin is excited to unveil its 2020 novelties in its brand-new Geneva Boutique, in the heart of the Watchmaking city - just a few steps away from the bustling Rue du Rhône.

From Monday April 27th to May 9th included, the first floor of this bright and airy store - opened last September 2019 - will be turned into a showroom created for this occasion. Thus, the doors of 10, quai du Général-Guisan will open on the new Ulysse Nardin collection named the “BLAST” in a special set up, embarking the visitors in another Ulysse Nardin’s odyssey until May 9th: a ripped Xplosion of volcanic energy!

All the new watches – which were the main focus of the Manufacture for the last six months and that will drive excitement in stores for the year to come - will be on display and available for presentations, touch & feels and photo shootings. In addition to the showroom, media and partners will have the possibility to book 1-1 appointments with the brand representatives uppon request. The boutique is of course open to the big public who will have the possibility to discover the showroom as well.

“After last week’s legitimate cancellation of the Watches & Wonders fair and upon request from our different partners, the idea to create a self-managed multibrand watch event occurred as the best alternative to present our novelties to media and distributors mainly from Europe”.  Patrick Pruniaux, CEO of Ulysse Nardin.

Monday – Friday: 10.00AM to 6.30PM
Saturday: 10.00AM to 5.30PM